Partnership between DOLIDOL and Hervé RENARD

Casablanca, April 17, 2018:

DOLIDOL, a subsidiary of the Palmeraie Industries & Services Group, and the coach of the national football team, Hervé RENARD, announced a strategic partnership centered around a common dream: to bring happiness to all Moroccans, promoting sustainable development in service of consumers. "Hervé RENARD embodies the fundamental values of performance, innovation, commitment, and excellence. These are values that DOLIDOL, and more broadly the Palmeraie Industries & Services Group, has also embraced for over 40 years. The partnership with Hervé RENARD has therefore emerged as a natural choice for us to promote this essential citizen spirit for the socio-economic development of Morocco and the well-being of Moroccans," stated Jalil Skali, General Manager of Société Uni Confort Maroc DOLIDOL. As a socially responsible company that promotes the happiness and well-being of Moroccans, DOLIDOL places customer satisfaction at the heart of its strategy. This solid positioning is the foundation upon which the group's strategy for 2020 is built, with the objective of consolidating its presence in Africa, exporting its expertise, and promoting south-south relations. In Côte d'Ivoire, a first factory requiring an investment of over 11 million euros has already been established and currently employs over 300 people. This production unit also serves neighboring countries such as Ghana, Burkina Faso, Mali, Guinea, and Liberia. On the other side of the Mediterranean, Dolidol is also meeting strong demand from automotive manufacturers for the production of "made in Morocco" seat covers. Contracts already signed with European automotive manufacturers and growth prospects should enable the company to achieve a turnover of 2.5 billion Dirhams by 2020, half of which will come from exports, along with the creation of over 1300 direct jobs. This spirit of conquest, performance, innovation, and commitment is confirmed in the partnership between DOLIDOL as a socially responsible company and the national coach Hervé Renard, who intelligently guides the Atlas Lions on their journey to the World Cup in Russia. About Palmeraie Industries & Services: Palmeraie Industries & Services holds an important place in the Moroccan economic landscape, which the group aims to strengthen by continuing to invest in high value-added businesses and future sectors in industry, agriculture, education, mining and quarries, and by expanding internationally, particularly in Africa. This ambition is guided by its values of quality, innovation, and commitment and driven by its development plan "Cap 2020" and its 4000 employees. An ambition and strengths put at the service of the socio-economic development of the kingdom and its influence on the African continent. Palmeraie Industries & Services now brings together all of the group's industrial, distribution, and service activities, as well as new development activities including education, agro-industry, and mining & quarries.